If you’re running a growing law firm, communication becomes your biggest asset—or your biggest liability.
At Sterling Lawyers, we’ve scaled to 25+ attorneys and over $15M in annual revenue. That growth didn’t happen by accident. It happened because we show up every weekday at 8:30 AM to align.
We call it the daily huddle.
“If I had to choose one practice for our team to do, it would be—without a doubt—our daily huddle.”
Here’s exactly what it looks like, what we cover, and how you can implement it.
Who’s on the Huddle?
Everyone who drives the business forward:
- Jeff Kurlin (President)
- Todd (CFO)
- Katie and Holly (Managing Partners)
- Kelly (Operations Director)
- Nate (Systems)
- Rebecca and Kimberly (Paralegal Leaders)
- Robin (HR – “Team Growth”)
- Mary (Sales)
- Jeff Morurell (Senior Partner, Fox Valley)
- Roger and An (Executive Support)
Some are remote. Some in-office. Everyone’s on video. Most are silent—listening, aligning, and ready to act.
What Gets Covered?
1. Daily Metrics
“Day three of the month—some highlights. We’re still at about 100 PC leads per day, ahead of target.” — Nate
Scorecards track every number that matters:
- Milwaukee: FAs 2.0 vs. 2.1 target
- Madison: 4 consults held, 100% show rate
- Fox Valley: show rate slipping
- Illinois: no reds—everything above benchmark
See specific case studies here: Scorecard System for Law Firms
2. Roadblocks
“Show rate’s dipped to 93%—what’s our move if it doesn’t bounce back?” — Mary
Nothing festers. Red flags get raised and resolved in real time.
3. Hiring
“We’ve got Kevin Failen scheduled. Summer clerk interviews are set for next week.” — Kelly
Recruiting is never a side task—it’s a daily priority.
4. Scheduling Bottlenecks
“Attorneys have blocks on their calendars and then ask intake to schedule over them. That’s not possible.” — Mary
“If you want to be scheduled, remove the block. If it’s a legitimate block, leave it.” — Jeff
That week, the leadership team added a process to:
- Review blocks weekly
- Remove holds from canceled hearings
- Stop relying on old recurring blocks
5. Manager Training
“Every Thursday, we’ll spend 10 minutes on a core management skill—interviews, offers, family law workflows. We’re calling it the Sterling Standard.” — Robin
These micro-trainings standardize how managers lead.
Why It Works
It’s not just information-sharing. The daily huddle does five things exceptionally well:
- Exposes performance daily
- Reinforces culture
- Elevates recruiting
- Unblocks progress
- Builds cross-department trust
Learn about How to Run a Family Law Firm Daily Huddle That Propels Growth Here
